Technology
‘Pokémon Go’ made $73 million during October
-
Pokémon Go players spent more than
$70 million on the free-to-play game during October 2018, an
increase of 67% percent from October 2017. - Pokemon Go was the seventh highest earning mobile video game
during the month, earning more than the mobile version of
“Fortnite: Battle Royale.” -
Japanese players spent slightly more than players in
the U.S.; together the two countries account for about
two-thirds of the game’s revenue.
It seems like the sun will never set on Pokémon fever. Now
several months into its third year, “Pokémon Go” shows few signs
of slowing down, having earned $73 million during October 2018
according to research firm SensorTower.
The mobile video game is still free-to-play, but players can
spend money on in-game items and cosmetics. Japanese players made
up the majority revenue, out spending players from the U.S. by a
thin margin. Together the two countries accounted for 66.1% of
the game’s revenue during October. SensorTower reports that the
game was the the eighth highest earning mobile app worldwide in
October and 7th among mobile games, earning more than the mobile
version of “Fortnite: Battle Royale.”
“Pokémon Go” recently unveiled a new batch of creatures from
“Pokémon: Diamond and Pearl,” which likely led to renewed
interest in the game. The October earnings reflect an increase of
about 67% when compared to last year; the game earned $43.6
million during October 2017.
This is certainly good news as Nintendo prepares to launch
“Pokémon: Lets Go, Pikachu!”
and “Pokémon: Let’s Go, Eevee!” later this month. The two games
are remakes of “Pokemon Red & Blue” and the first main series
Pokémon games to arrive on the Nintendo Switch.
“Pokémon Go” developer Niantic recently relaunched their original
mobile exploration game “Ingress” under the name “Ingress Prime.” The game is
an alternative to “Pokémon Go” with similar, albeit more complex,
mechanics and a unique story. Niantic is also working on a Harry
Potter-title in the same vein as “Pokémon Go” named “Harry Potter: Wizards Unite.”
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