Technology
‘Game of Thrones’ star Maisie Williams launching app Daisie
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“Game of Thrones” star Maisie Williams is launching her
new app, Daisie, on Wednesday. -
A press release says Daisie aims to “revolutionise the
way young people use social media” by helping them break into
the creative industries, like TV and music. -
She’s talking to stars including Ed Sheeran about
hosting Q&As in her role as Daisie’s chief innovation
officer.
On “Game of Thrones” Maisie Williams is a knife-twirling,
face-stealing psychopath — but today she’s breaking into the
world of tech.
Williams is launching her new social app Daisie at 2 p.m., and
she has a pretty big vision to “revolutionise the way young
people use social media,” according to a press release promoting
the launch.
Williams was in San Francisco last month talking to investors
about the app and she has already secured funding from
undisclosed venture capital firms. Talks with other backers
continue and Business Insider understands that Williams has not
personally invested in the project.
Williams said in a statement the aim of Daisie is to combat a
“who-you-know” culture in creative industries by connecting
people and hosting interviews with big name actors, musicians,
and designers.
“Previous to Daisie, success in the creative industries was
wholly dependent on luck and ‘ins’ to the industry. Daisie
introduces a new way into the creative world; through connections
made organically and the natural development of your skills,
propelling individuals to the next level,” she added.
It’s not entirely clear yet how the app will help people forge
connections in the industry, but it will feature live Q&A
sessions from industry leaders called “Question Times.”
The company is talking to people like singer Ed Sheeran and
fashion designer Virgil Abloh. When the app goes live a recorded
Question Time with Williams will already available to watch.
The app will be free to download and contain no ads.
Williams is a cofounder along with 21-year-old producer Dom
Santry, with whom she also founded the film production company
Daisy Chain Productions. Santry will be the company’s CEO, while
Williams will occupy the post of chief innovation officer.
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