Technology
Facebook’s teen meme project is dead before it was released
Facebook is still figuring out how to keep teens, who have been leaving the network in droves.
In January, Facebook was reportedly working on something named LOL, a bid to win over younger users with “a special feed of funny videos and GIF-like clips,” which sat within the main Facebook app.
The experimentation, which was done with a small number of users, didn’t last very long: Recode reports the LOL project is dead before it even launched.
A team of 100 people focused on building features for young people has been reorganised, and LOL has been cut, with many of those employees set to be working on its messaging app for kids under 13, Messenger Kids.
“The Youth team has restructured in order to match top business priorities, including increasing our investment in Messenger Kids,” a Facebook spokesperson told Mashable in an email statement.
As per TechCrunch, some people who had viewed LOL described it as “cringey,” in that it was an awkward attempt for the social network to be down with the kids. Some of that meme content too, was weeks old.
LOL was one of many Facebook attempts at building youth-focused features, as teens find more appeal in networks like TikTok, Snapchat, and YouTube.
There were the numerous Snapchat clones, a TikTok ripoff, and an anonymous polling app called TBH which it bought — then shut down under a year later.
Last week, Facebook had come under criticism for paying teens $20 a month to collect their phone and internet activity for research. They really want those teens, yo.
-
Business6 days ago
Google lays off workers, Tesla cans its Supercharger team and UnitedHealthcare reveals security lapses
-
Entertainment3 days ago
iPad Pro 2024 now has OLED: 5 reasons this is a big deal
-
Entertainment7 days ago
Loneliness in kids: Screen time may play a role
-
Business6 days ago
The Rabbit r1 shipped half-baked, but that’s kind of the point
-
Entertainment5 days ago
Why should we care what celebrities like Taylor Swift and Billie Eilish say about Palestine?
-
Business4 days ago
Legion’s founder aims to close the gap between what employers and workers need
-
Entertainment4 days ago
‘Stardew Valley’ has an official cookbook. Here’s how to make Seafoam Pudding.
-
Entertainment7 days ago
The greatest workout playlist demands these soundtracks and scores