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Advertising news today: Wunderman and JWT combine, NBCU’s new plan



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WPP is uniting Wunderman and J. Walter Thompson to form Wunderman
Thompson, the ad holding company announced today.

The new creative, data and technology agency will provide
clients end-to-end solutions at a global scale and will be
led by Wunderman global CEO Mel Edwards. Tamara Ingram,
CEO of J. Walter Thompson, will become chairman. 

Click here to read more.

In other news:

NBCUniversal’s ad sales chief Linda Yaccarino unveils her
plan to use tech and a better TV experience to compete with
Google and Facebook in 2019.
 The TV company is
expanding its use of its cross-measurement system, CFlight, in
2019 and continuing to cut ad clutter and make ads more relevant.

Dolce & Gabbana founders ask for forgiveness in China after
backlash erupts against the fashion brand’s latest ad
Users slammed the video campaign, in
which a Chinese woman struggles to eat pizza and pasta with
chopsticks while the narrator offers eating lessons in a tone
many have found offensive.

Glamour was selling millions of magazines, but still
couldn’t make the business work. And it shows the dire state of
 The shift to online advertising
makes it hard to support mass-circulation magazines.

These old Apple ads show how similar — and different
— the company and its products were back in the
There is an archive of old Apple ads and
documentation on a site called

Seeking nominations for the rising stars of Madison
Please submit your ideas via
this survey
 by Nov. 30, 2018.

Announcing IGNITION 2018 speakers: Don’t miss Mark Cuban, Sir
Martin Sorrell, Danica Patrick, Troy Carter, and

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