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Ivanka Trump’s brand website shuts down

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www.ivankatrump.com/
IvankaTrump.com has officially shut
down.

www.ivankatrump.com


 

Ivanka Trump’s now-defunct fashion brand has finally shut down
its website. 

As of Thursday morning, the website for the first
daughter’s fashion brand shows only a message thanking shoppers
and supporters. 

“It has been an honor to build this incredible community of women
and we are very proud of the content and product we delivered,”
the message reads. “Most importantly, we cultivated amazing
partnerships and friendships during the life of the brand.” 

Trump’s fashion brand
announced in late July that it would be shutting
down.
 Clothing, shoes, and accessories from the brand
will continue to be produced and sold by the company’s licensing
partners, a representative for the brand said at the time. 

“After 17 months in Washington, I do not know when or if I will
ever return to the business, but I do know that my focus for the
foreseeable future will be the work I am doing here in
Washington,” Trump said in a statement. “So making this decision
now is the only fair outcome for my team and partners.”

However, the website remained unchanged in the weeks following
the announcement. 

A week after the business announced it would close, the Ivanka
Trump store in Trump Tower — the brand’s only physical store —
shuttered, and the space
was transformed into a store selling Trump-branded
merchandise. 

Before announcing the closure of the business, Trump was said to
have grown
frustrated with the self-imposed ethics
restrictions
 on her fashion brand, such as
an inability to strike new foreign deals, and felt that they
stunted its growth. Several stores, such as Nordstrom and

Hudson’s Bay
, had dropped the brand since her father took
office in 2017.

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