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John Lewis sales trends reveals influence from royal wedding

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While alarm clocks are on the decline, sales of items influenced by Royal Family members are on the rise for the British retailer.

Royal family members, including Meghan Markle, are having an influence on sales
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Royal Family members, including Meghan Markle, are having an influence on sales

The royal wedding and the World Cup have had a significant impact on what we buy, a sales trends report by John Lewis suggests.

The British retailer has revealed consumer habits for 2018 after it reported a 98.8% profits crash for the first half of the year, describing it as “one of the toughest retailers have seen”.

Some items are falling out of fashion as British households increasingly embrace technology.

Can you guess which of the items listed below we’re falling in and out of love with?

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